Mystery Shopping The Healthcare Industry A Must For Patient Retention

Mystery shopping the healthcare industry may strike some as counter-intuitive. Medicine and commerce have traditionally been mutually exclusive endeavors, but as medical practices consolidate and look more and more like regular businesses, patient retention becomes a growing factor.

The era of crotchety doctors and long waits in DMV-esque waiting rooms is drawing to a close, and many healthcare providers have embraced reputable mystery shopping firms as a partner in improving the patient experience. Here is what they are measuring:

Healthcare providers audit the appointment setting process.

Medical offices are typically a beehive of activity, and this is often reflected in the poor quality of the phone conversations we have with receptionists and other staff. Mystery shoppers are most often asked to audit the following, when calling to set an appointment with a medical practice:

Was the staffer courteous and helpful?

Did the staffer gather the required patient information?

Did the staffer ask how the caller learned of the practice?

Did the staffer tell the patient what to expect at the visit?

Did the staffer offer directions to the office? Did the staffer confirm the appointment details?

A good firm will ensure all calls are recorded so the client can hear how the call went.

Hidden video is becoming more prevalent for healthcare mystery shoppping, and gives an objective diagnosis of how your office is performing.

Healthcare providers audit the office visit.

Once the patient arrives at the office, there are many things that can affect the quality of the visit. Mystery shoppers audit everything from parking lot to the office and back. Here are the most commonly audited aspects of a medical visit:

How difficult was it to find the office?

How was the patient greeted?

How long was the check-in process?

Were the appropriate forms completed?

What was the wait time?

What was the condition of the waiting room?

How long did the patient wait in the examining room?

Were nurses and doctors friendly?

Did the doctor follow procedure in explaining the diagnosis?

Were options given?

Reputable firms offer mystery shops in the following types of healthcare practices:

Family practices

Pediatrics

PT/OT

Obstetrics

Dental

Orthodontics

Hospitals

Immediate care clinics

Cosmetic Surgery practices

There is a trend towards using independent contractors in many of the settings listed above. It is especially important to audit these situations, as there may not be as strong an allegiance from hired guns than from permanent full-time employees.

What Healthcare Professionals are Saying about Bloodless Surgery

While some of the basic ideas and concepts constituting what is known today as bloodless medicine have been around for centuries, the idea of a set of medical and surgical techniques aimed specifically at eliminating the necessity of blood transfusions has only been around since the 1960s. The idea was spurred mainly by Jehovah’s Witnesses, who became outspoken about their opposition to blood transfusions in the beginning of the 20th century.

Physicians were initially skeptical about performing complex surgeries and operations without using blood transfusions. However, after decades of campaigning and even federal court cases, Witnesses won the right to be treated without blood transfusions.

The early practitioners of bloodless medicine worked almost exclusively with Jehovah’s Witnesses to perform bloodless surgery. In many cases, doctors, nurses and healthcare professionals noticed the results from bloodless operations were actually better than similar operations where a transfusion had been performed. Benefits included quicker recovery times and lower costs. Eventually, these physicians began publishing their results, noting the advantages to these bloodless procedures over traditional blood transfusions. They also explained these benefits to other physicians and encouraged them to adopt the practices with non-Witness patients.

After surgeons in New Orleans and Los Angeles gained attention for performing bloodless open heart surgeries (or “bloodless hearts”), the popularity of bloodless surgery techniques with physicians began to spread around the world. By the late 1970s, bloodless medicine was available at healthcare systems in the U.S., Canada, Europe and India.

Not long thereafter, the public began to take notice as well. Concerns about the human immunodeficiency virus (HIV) and acquired immune deficiency syndrome (AIDS) led to people beginning to question where the source of donated blood used in transfusions was coming from. Fear over contracting AIDS through contaminated donor blood led to large numbers of non-Witness patients requesting bloodless surgeries.

Physicians have generally welcomed the increased demand for bloodless surgery in the modern medical climate. Bloodless surgeries have a number of specific advantages to both the patient and surgeon, as well as benefits to the hospital systems offering bloodless surgery. Because more than 50% of surgeries in the U.S. are pre-planned or elective surgeries, many doctors are actually encouraging their patients to consider blood transfusion alternatives.

Why do doctors and healthcare professionals like bloodless surgery methods? There are a number of specific reasons why a particular doctor or healthcare system might choose to offer bloodless medicine program. However, there are two huge advantages that benefit the doctor, the patient and the healthcare system.

1.) Bloodless Surgeries have fewer complications –

Fewer complications mean fewer post-surgery procedures and a quicker recovery time. This is obviously good for patients, but it is good for physicians as well. It frees up more of their time and lessens the likelihood that they could lose a patient in surgery.

China Healthcare Sector Analysis

China’s healthcare industry is entering into a new era with advance development of the infrastructure system. The industry is blessed with several advantages like large population of the country, increasing ageing population, increasing prevalence of lifestyle disease and many more. The government has also boosted the industry growth by blessing the sector with a US$ 120 Billion reform package. Backed by these all factors, healthcare sector in China is expected to outperform all other sectors in the country in terms of growth.

According to our new analytical study on the sector called -China Healthcare Sector Analysis- the China healthcare spending is forecast to grow at CAGR of over 18% during 2010-2012. Currently, the market is characterized by major changes in rural healthcare infrastructure. Anticipating the future growth, many private sector giants are looking to invest in the sector to get a pie of the chunk.

Our report has found that medical device market is expected to grow most in all other segments. The government decision to improve the healthcare infrastructure in rural areas will result in increasing demand of medical devices and equipments. Backed by this increasing demand, the medical device market is expected to grow at a CAGR of around 20% during 2010-2012. In this regard, our report provides rational analysis of various factors which will drive this market segment over the forecast period.

It also provides extensive information on Chinese pharma market with the detailed description of traditional Chinese medicines and western medicine market. It also highlights several emerging market trends like medical tourism market, healthcare IT market, telemedicine, etc. The research study gives detailed statistical and analytical review on demographics, macroeconomic indicators, disease profile, healthcare services market, key drivers and restraints. It contains all the vital information that will help clients to draw up their market strategies and assess opportunity areas in China’s healthcare market.

For FREE SAMPLE of this report visit:

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About RNCOS:

RNCOS, incorporated in the year 2002, is an industry research firm. We are a team of industry experts who analyze data collected from credible sources. We provide industry insights and analysis that helps corporations to take timely and accurate business decision in today’s globally competitive environment.

Mba In Healthcare Management Opens Up New Career Opportunities

The healthcare industry is growing in every country of the world to provide customers with good quality healthcare amenities at all times. Having a certified degree in this arena can fetch you managerial positions in private hospitals. The pay is good from the beginning and you will have all the administrative responsibilities. MBA in healthcare management can be done if you are a graduate of nursing, life sciences, medicine, pharmaceutical, biotechnology and biomedical engineering. This full time course teaches you in four semesters and you will get to learn every part of the course in a detailed manner.

You can feel free to send the resume and the objectives of learning to the institution offering MBA healthcare management. They will have a look at that and send you a selection letter with the fee structure required for such education. The students will gain confidence in developing managerial skills in all the possible managerial departments and have a complete idea of management modules. Both practical and theoretical knowledge will be provided for the students to become adapted to the special environment of the hospitals and clinics. Analytical skills have to be incorporated in the students for making critical decisions and handling serious problems coming up while running the hospital in a full fledged manner. The institute will make sure to take the students in real hospitals for case studies and project work. This will increase their potential to react in real surroundings without getting shy or frightened.

MBA in healthcare management is a nice arena for specialization as plenty of hospitals are coming up every day. These hospitals look for technical experts and personnel possessing soft skills to act in the competitive market of healthcare business. The fast moving world likes to recruit personnel having immense self confidence and idea of present business scenario. The managerial skills will crop up in the students with continuous input of wide range of subjects in healthcare management in the institute. You will get an opportunity to interact with professionals already doing well in this sector of the profession. Real study environment will make you capable of utilizing your theoretical knowledge to practical use.

MBA healthcare management course generally lasts for 24 months. You can take classroom learning in renowned institutes for the wonderful experience. Fully equipped libraries with journals, ebooks and other important books will help you grasp more of this course in your short term study. Wi-fi connection is always supplied in the campus for project work and research work needed for submission of homework given to you. You will surely enjoy learning this subject and increase your chances of getting a nice job in the end. Career opportunities and placements are also provided at the end of the training.

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